School of Graduate Studies

MSc in Air Transport Management (in English)(with thesis)

Why Air Transport Management?

Under the Vision 2023, Turkish Civil Aviation sector is emerging to become a main player not only across the Euro-Asia region but also across the World. By 2023, Istanbul is expected to host more than 150 million passengers per year with the world’s third biggest airport. The Turkish flag carrier will top 100 million passengers connecting six continents. This will represent more than 2000 daily flights to more than 350 flight destinations. By 2023, Turkey is aiming to not only have a five star air transportation fleet but also an engineering capability to design and build indigenous regional jets to serve the short-haul market, thus connecting more people than any other region in the World.

Turkish Airlines Aviation Academy has been providing training and consultancy services to Turkish Airlines and other domestic and foreign aviation companies since 1982. It is one of the pioneering academies that offers a wide range of training programs approved by national and international authorities.

The Air Transport Management Master Program is a unique program delivered by instructors from the most prominent institutions in the field of aviation such as Airbus, Air Business Academy and Ibn Haldun University.

About The Program

Head of The Department:

Assoc. Prof. Ali Osman Kuşakçı

Motivation of the Program

  • To educate and guide high potential students in their road to becoming the future executives and managers of airlines and MROs within the region
  • To become the regional leader in Aviation MBA focusing on Air Transport Management

Prospective Students of the Program

  • Aviation professionals
  • BSc, BA or LLB degree holders in engineering, management, liberal arts or law
  • Prospective students are required to comply with GRE and TOEFL requirements.

Industrial and Academic Partners of the Program

  • Turkish Airlines (Main stakeholder)
  • Airbus (Main industrial partner)
  • Air Business Academy (Academic Partner)
  • Ibn Haldun University (Main Academic Partner)
  • Embry Riddle University
  • Imperial College London
  • Miami Dade College
Application Requirements

1- APPLICATION REQUIREMENTS

Candidates must fulfill these minimum application requirements:

♦ ALES EA 55 or GRE quantitative 610 (or 149 in new scale) or GMAT 450 (these are required for Turkish citizens only.)

♦ YDS/YÖKDİL English 65 or TOEFL-IBT (78) or  Ibn Haldun English Test 55/90

♦ 2 reference letters

2- APPLICATION PROCESS

Candidates can apply to this program by sending these documents to aviationacademy@thy.com 

♦ Letter of Intent/Research Proposal

♦ CV with photo

♦ Document showing ALES, GRE or GMAT score (these are required for Turkish citizens only.)

♦ Document showing YDS/YÖKDİL English, TOEFL-IBT or Ibn Haldun University English test score

Referance letters should be sent to aviationacademy@thy.com

Corporate emails should be prefered while sending reference letters.

Please send your questions about the application to  aviationacademy@thy.com .

3- REGISTRATION DOCUMENTS

Accepted candidates should submit these documents during their registrations.

♦ Transcript (original) and its copy

♦ Diploma or Interim Certificate of Grauduation and its copy

♦ National ID Card or passport and its copy

♦ 2 photos

♦ Military status document (for male Turkish citizens)

Program Fee

Program fee is set by Turkish Airlines. You can get information about the fee from aviationacademy@thy.com 

Teaching Staff

Airbus Academy

Dr. William Gibson

Jerome Allouche

Alain Brault

Nicolas Cedras

Paulo Nunes

Matthieu Poirson

Miami Dade College

John Wensveen

Imperial College Business School

Prof. Kalyan T. Talluri

Embry-Riddle Aeronautical University

Rachel M. Vigness

Dr. Anthony Webber

Ibn Haldun University

Prof. Ekrem Tatoğlu

Prof. Mustafa Kemal Yılmaz

Prof. Fuat Erdal

Dr. Ali Osman Kuşakçı

Dr. Nihat Gümüş

Dr. Ahmet Kaplan

Istanbul Technical University

Prof. Fethi Çalışır

Istanbul Şehir University

Prof. Selim Zaim

Institute for Aviation Research

Prof. Frankie O’Connell

Curriculum
1st Semester
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR 502 Fundamentals of Airline Management 3 0 3 8
AIR 515 Information Systems and Business Analytics in Air Transportation 3 0 3 8
AIR 503 Aviation Economics and Financial Analysis 3 0 3 8
AIR 505 Airlines Marketing Strategies 3 0 3 8
Total 12 32
2nd Semester
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR 500 Seminar 3 0 0 8
AIR 501 Research Methods and Publication Ethics 3 0 3 8
AIR 506 Airline Business Models and Strategic Management 3 0 3 8
AIR 513 Network, Fleet and Schedule Planning 3 0 3 8
AIR 523 Revenue Management in Aviation 3 0 3 8
Total 12 40
3rd Semester
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR … Departmental Elective Course 3 0 3 8
AIR … Departmental Elective Course 3 0 3 8
AIR 599 Master Thesis 0 0 0 30
Total 6 46
4th Semester
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR 599 Master Thesis 0 0 0 30
Total 0 30
Grand Total 30 148
REQUIRED COURSES
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR 500 Seminar 3 0 0 8
AIR 501 Research Methods and Publication Ethics 3 0 3 8
AIR 502 Fundamentals of Airline Management 3 0 3 8
AIR 503 Aviation Economics and Financial Analysis 3 0 3 8
AIR 505 Airlines Marketing Strategies 3 0 3 8
AIR 506 Airline Business Models and Strategic Management 3 0 3 8
AIR 513 Network, Fleet and Schedule Planning 3 0 3 8
AIR 515 Information Systems and Business Analytics in Air Transportation 3 0 3 8
AIR 523 Revenue Management in Aviation 3 0 3 8
DEPARTMENTAL ELECTIVE COURSES
Code Course Name Hours  Credit ECTS
 Theory  Practice
AIR 504 Supply Chain and Logistics in Air Transportation 3 0 3 8
AIR 511 Air Law and Regulations 3 0 3 8
AIR 514 Airport Planning and Management 3 0 3 8
AIR 517 Aviation Safety, Security and Crisis Management 3 0 3 8
AIR 518 Service Management and Innovation 3 0 3 8
AIR 521 Management of Engineering Projects 3 0 3 8
AIR 522 International Strategic Management 3 0 3 8
AIR 524 Project Finance in Air Transportation 3 0 3 8
AIR 525 Flight and Ground Operations 3 0 3 8
AIR 526 International Human Resources Management 3 0 3 8

NOTES:

To graduate from Air Transport Management (Thesis) Master of Science Program, 30 credits in total and 11 courses having 148 ECTS which includes ten courses and one seminer course must be taken. Nine of these courses are compulsory and two of them are elective.

Course Contents

Compulsory Courses

AIR 500 Seminar

This course provides a forum for students to discuss and generate ideas on issues related to a variety of applied social research. Students conduct an in-depth study of a research topic of their choice, discuss issues with experts in the field of research, work in discussion groups, debate and solve problems on selected issues. In the research seminar, the students are given an opportunity to integrate their knowledge, skills and practical experience gained in the program.

AIR 501 Research Methods and Publication Ethics

The course aims to develop: (i) students’ understanding of the process involved in the pursuit of knowledge; (ii) skills in obtaining and interpreting secondary data using internet and library sources; (iii) teaming and group effectiveness skills; (iv) written and verbal communication skills; and (v) statistical analysis skills through the use of SPSS for Windows. By the end of this course, students will be able to: (i) understand the business research process and why it takes time and money to do it right; (ii) demonstrate ability to apply appropriate research methods to business problems or opportunities; (iii) demonstrate ability to think conceptually and develop abstract ideas or concepts to more concrete solutions or results; and (iv) demonstrate ability to conduct primary and secondary research, analyze results, develop findings, report and interpret results.

AIR 502 Fundamentals of Airline Management

The objective of this course is to develop an understanding of the roles, responsibilities, and skills required of managers in today’s changing organizations of airline industry by analyzing the characteristics of successful managers and organizations. The major themes in this course: the environment of management, managing decision making and planning, managing organizational architecture, managing individuals and groups. The topics such as current market outlook, airline strategies & business models, airplane finance, airplane performance, airline economics, network & fleet planning and airplane value analysis will be incorporated as appropriate throughout the course program.

AIR 503 Aviation Economics and Financial Analysis

The fierce competition with the increasing number of airline companies in the aviation industry pushes professionals working in this sector to learn more about how to make strong partnerships and alliances referring to potential economic and financial outcomes. To ease this task for managers, this course aims to provide the necessary background about the fundamentals of airline industry economics and financial performance. In this context, funding sources for carriers, financial analysis of companies, transport companies, airport operators, ground handling agencies, cargo agencies and financial planning matters will be handled. The difference in the economics of various carrier business models (full service network carriers, low cost carriers, ultra-low cost carriers and charters) will be illustrated.

AIR 505 Airlines Marketing Strategies

In this course, airline marketing strategies, the distribution of the airline products, customer loyalty schemes and brand management, air transport marketing principles and practices will be discussed. The course aims to create a forum to adopt to the key elements of marketing strategy for airlines and airports and to address some of the current and future challenges.

AIR 506 Airline Business Models and Strategic Management

To provide students with an opportunity to develop their critical reasoning and analytical skills, to enhance their ability to work effectively within a group and make effective executive level presentations within an airline business gaming environment. Students will have basic knowledge of core business concepts in strategic management and competition in aviation industry. On successful completion of the module, students will be able to: (i) demonstrate a systematic understanding of the differing theories, approaches and perspectives in the field of airline strategy; (ii) understand the integrative role of strategic management, its concepts, research and theories; (iii) apply strategic management concepts and analytical tools to the airline industry; (iv) appraise the strategic significance of integrated collaboration agreements between carriers; (v) access how different strategies impact the competitiveness of airlines; and (vi) collect information from a variety of electronic (internet) and hard copy sources to support research.

AIR 513 Network, Fleet and Schedule Planning

This course intends to make the students familiar with the techniques used in airline planning processes, fleet planning, route network design, and scheduling. The topics included within the course are supported with examples taken from real life cases and situations. The students by successfully completing this course will understand how company revenues and profitability depend on the network and fleet plan, learn key market and route forecasting, create a schedule that effectively utilizes aircraft resources, improve aircraft and fleet utilization implement successful scheduling strategies, review passenger traffic demand, flight schedule data and optimization tools.

AIR 515 Information Systems and Business Analytics in Air Transportation

Throughout this course, information systems and management specific to airlines will be considered. The course will cover topics such as the structure of aviation operational information, operator documents systems, flight operations information interchange, management of operational information, structured information for the cockpit, strategic usage of management information systems in air transportation, display of electronic information, airline information security management, and the future of management information systems in airline industry.

AIR 523 Revenue Management in Aviation

With the liberalization of aviation business in early 1980’s, Revenue Management (RM) has become an integral component of strategic management of an airline company. Unique characteristics of the service that airline companies providing opens up countless many pricing and segmentation possibilities to differentiate the product, price and/or target group. Thus, special attention must be paid to RM policies, which may lead to competitive advantage if correctly implemented. Topics to be covered in this course include purpose of RM, importance of pricing, types of passenger demand, booking classes, seat inventory management, spill and spoilage, revenue analysis, revenue management systems.

AIR 599 Master Thesis

The program culminates in an individual piece of research in which learning on the program is applied to an appropriate topic of interest/specialization, under the guidance of a supervisor.

Elective Courses

AIR 504 Supply Chain and Logistics in Air Transportation

This course essentially deals with the coordination of multiple value-creating processes including the management of materials, information, and finance flows. Driven by fierce global competition and enabled by advanced information technology, many airline companies have taken initiatives to reduce costs and at the same time increase responsiveness to changes in the marketplace. In this context, the course will provide information and tools necessary to develop, implement, and sustain strategies for managing supply chain issues in aviation industry. The topics will cover building a strategic framework to manage supply chains, designing right supply chain network, planning demand and supply, managing inventories, pricing and cash management.

AIR 511 Air Law and Regulations 

This course seeks to introduce students to various issues surrounding the law and regulation of aviation and the airline business following the deregulation and liberalization of the aviation market. It begins by examining relevant principles and rules of international law that affect the use of air space. The liability regime governing air carriers and manufacturers are discussed, as are issues of concern to the airline business, such as competition, mergers and acquisitions, airline alliances, aircraft finance and consumer protection. Some of the topics that will be covered with respect to contracting in air transportation are as follows: definition of contract and contracting sides, definition of common law, objective test, main principles of offers and acceptance, offers and counter-offers, bilateral and unilateral contracts, pricing in contracts, interpretation and consideration in contracts, methods for dealing with uncertainties in contracts, conditions and promises in contracts, stable and changing conditions and promises in contracts, breach and repudiation of contracts, differences between breach and repudiation, remedies of breach of contract, management of contracts, management in global contracts, risk management and opportunity evaluation in contract management, contracts and commercial laws in air transportation, selection of contractors and subcontractors in air transportation, employment laws and unions.

AIR 514 Airport Planning and Management

This module gives the students an opportunity to review the organization and management of the airport business. In this context, airport economics and managerial and financial performance will be assessed by referring to aeronautical and non-aeronautical issues. The course will also discuss airport and terminal operations, airport marketing, expansion strategies and the functional role of regional and international airports.

AIR 517 Aviation Safety, Security and Crisis Management

This course addresses a broad spectrum of competencies and issues in international aviation safety and security. Programs in safety management systems, safety oversight management and inspection, accident investigation, human factors and aviation medicine address the critical safety and health issues impacting aviation. Aviation security programs in the areas of risk assessment, airline and airport security impart crucial skills and insights, and are in tandem with international best practices and regulatory mandates. Lectures are complemented by practical syndicate group exercises and site visits to enrich the curriculum.

AIR 518 Service Management and Innovation

This course is designed for those who are, or will be, working in the aviation service management and gives clues about how to improve service management to establish an excellent business relationship with the customers. Thus, the principles that lead to high quality services in aviation industry are discussed by using practical examples.

AIR 521 Management of Engineering Projects

This course intended to provide an overview of the interdisciplinary field of management of engineering and high technology projects Attention is devoted to provide the students with an in-depth understanding of the underlying principles of this discipline. Among the topics we cover are organizing and planning the engineering function, engineering project planning, tools and techniques for managing engineering projects. 

AIR 522 International Strategic Management

It is designed to improve technical skills by drawing on prior functional course work and fosters new skills to the strategic management of organizations in both domestic and international markets. More specifically, the objectives of this capstone course are as follows: (i) to integrate your understanding of the functional fields and analytical tools studied in other management and business-related courses in air transportation management; (ii) to develop a clear understanding of the concepts and strategy and policy, particularly as it pertains to the global strategic mission of the firm; (iii) to understand policy issues of implementation and control of strategy; (iv) to introduce special global issues in strategic planning such as mergers, acquisitions, strategic alliances in global air transportation companies. Some of the relevant themes to be covered in this course are strategy and competitive advantage in multinational companies, evaluating the strategies of diversified companies, as well as issues concerning strategy implementation such as building resource capabilities, structuring the organization, the role of strategy-supportive budgets, policies, reward structures, organizational culture, leadership and reward policies.

AIR 524 Project Finance in Air Transportation

Long-term finance is a critical factor in taking decisions related to long-term projects in air transportation industry. This course aims to provide a perspective on basic theoretical underpinnings of project finance together with practical implications specific to air transportation industry. Topics to be covered include financial modelling for macro and micro factors, risks, operational cash flows that might affect project valuation. In addition, evaluation of different debt- or equity-based financing options such as syndicated loans, loans by international financial institutions, and multilateral banks, leasing, project bonds, Sukuk and equity, and deciding upon the optimal capital structure are other major themes to be explained via some empirical examples form air transportation business.

AIR 525 Flight and Ground Operations

Not given yet.

AIR 526 International Human Resources Management

Selection of the right person for the right position becomes non-negligible fundamental success factor for aviation companies in order to gain competitive advantage over their rivals. Furthermore, building creative teams and directing them in the right way to deal with the changes created by new business environment is another major challenge. Considering service-oriented characteristic of air transportation business, this course aims to focus the intersection of three important subjects, human resource, international management, and leadership. Thus, recruitment procedures, team building and leading strategies, management of international teams are among the core topics to be covered.

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